The romantic comedy hit “Crazy Rich Asians” is a flop in mainland China, earning less than $1.2 million in its opening weekend (November 30 to December 2, 2018), according to Ent Group.
While the box office results in the world’s second largest movie market disappointed the makers of the film, some analysts weren’t surprised.
The Warner Bros. movie opened so late in China, more than three months after its United States premiere on August 15, 2018 and screenings in other Asian markets.
Besides that, the blockbuster movie based on Kevin Kwan’s blockbuster novel of the same title, has already been released on DVD and on streaming platforms like YouTube in many countries.
South China Morning Post also revealed that internet users described the plot of the film as bland, and that such type of stories had been used extensively in Chinese TV dramas.
“Crazy Rich Asians” chalked more than $170 million domestic earnings and another $64 million in foreign earnings, bringing the total worldwide gross to $237 million as of November 29, 2018.
The movie is directed by Jon Chu and stars Constance Wu, Henry Golding, Michelle Yeoh and Awkwafina.